Internet Marketing for Small Businesses
From the monthly archives:
It really doesn’t matter what type of your business you’re in establishing trust is paramount to your success. Seth Godin had a blog post on this Benefit of the doubt where he talks about how building up trust allows you some leeway with your customers when things go wrong. And if you’ve been in business [...]
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Often newbies to SEO will ask us what are the top two of three things that they can do that will make the biggest impact on their SEO efforts? Well of course it isn’t quite so simple. When we are looking at a new client’s website or are revisiting one of our older sites we [...]
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Quality Score Overview
So what is the Adwords Quality Score? According to Google:
“Quality Score for Google and the search network is a dynamic metric assigned to each of your keywords. It’s calculated using a variety of factors and measures how relevant your keyword is to your ad group and to a user’s search query. The higher [...]
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